Brand Localization

Created contents using keywords that represent brand main SKU with Beijing hospital doctor to form a [Derma Cosmetic] brand image. Brand exposed on top of the list when searched for brand name in
China’s leading platforms such as Baidu(百度) and Wechat (微信)

Operating marketing campaign in cosmetic ingredient analysis App. Expanded brand awareness by creating high-quality contents with ingredient analysis experts and beauty testers. Target SKU ranked 40th in entire cream category.

Operating Amore Pacific’s Espoir China digital marketing campaign. Creating viral in the platform with keyword [Pretty Light 奶油肌].

Operating Amore Pacific’s Etude China digital marketing campaign. Contributing to increase of Hershey’s collaboration sales by using Top KOL.

Operating Amore Pacific’s Etude China digital marketing campaign. Created viral with localized contents to build [Derma Cosmetic] image.

Operated E-Mart’s stonebrick China digital marketing campaign. Expand awareness through online content production and the number of Daigou increased

Operated Shinsegae’s Chicor China digital marketing campaign. Offline campaign with KOLs in Korea, visitors to Myeongdong branch increased and target SKU achieved No.1 sales volume after the campaign.

Operated Round Lab China digital marketing campaign. Delivering brand image in Korea with Korean KOLs

Operated Ground Plan China digital marketing campaign. Brand awareness increased due to viral of contents

Operated Covernat China digital marketing campaign. Persona contents exposed on 2nd place in search keyword [Korean trend brand] and it’s target SKU, Gray Short Padding went sold out