INFLUENCER
MARKETING DRIVEN
BY PERFORMANCE

OUR APPROACH

Persona influencer marketing begins with forecasting the campaign success rate and ends with the analysis of the achievement. 
The outcome is projected and analyzed by considering quantified data and qualitative effect. And this gives us strengths in continuously improving our practices. Through this process, Persona is creating chains of virtuous circle.

DATA ACHIEVEMENT

Persona delivers insights and values to clients with extensive data analysis expertise.

  • 0Analyzed
    Social Media
  • 0M+Analyzed
    Social Media Accounts
  • 0K+Selected
    Influencers
  • 0+Brands
  • 0+Campaigns
  • 0+Matched
    Influencers

PHILOSOPHY

Persona's Philosophy

Persona consists of people who wants to become the “connectors” just like “線 or 선”, (meaning, line) that connects the dots that scatter around, Persona connects brands and influencers.

Persona pursues “virtue” just like “善 or 선”, (meaning, goodness or virtue).

We understand our responsibility of giving back to the society and those in need.

PERSONA
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SOCIETY
  • Global Talents
    Persona team consists of people from diverse backgrounds and nationalities. Persona team recognizes the differences and is open to the diversity that exists in the work environment.
  • Open Culture
    Persona believes that the company's culture is a key for shaping communications within the organization. We stay away from a strict, hierarchical culture. Instead, we live in the fun and creative workplace, enabling the interactive communication within the team.

VISION

Persona is stepping towards becoming the marketing, advertisement, and entertainment company based on the big-data analysis,  achieving $10 billion billion annual worldwide sales.

PERSONA CONNECTOR

Persona Corporate Identity(CI) symbolizes the “connector” of brands and influencers with clients. Persona creates insights and generates new opportunities through these “connections” and collaborations.

TEAM PERSONA

Meet Persona : As of 2018, Persona team consists of more than 30 digital/influencer marketing experts. Everyone in Persona team has experiences and expertise in global business. Building upon this strength in human capital, Persona oversees and manages the global marketing campaigns for the clients not only from Korea but also from Shanghai and Shenzhen in China, Southeast Asia, North America, and Europe.